São Paulo/Zurich:
Seguros Unimed, the insurance arm of the Brazil’s largest medical work cooperative and health insurance provider, selects the digital health platform provider dacadoo to provide digital health and wellness services to its 18 million beneficiaries and 120’000 physicians across Brazil.
Unimed is the largest Brazilian medical work cooperative and health insurance operator. It is considered the largest of its kind in the world, with more than 150,000 affiliated physicians, 386 Unimed branches and around than 18 million beneficiaries. The insurance arm Seguros Unimed is among the largest insurance carriers in Brazil, offering health, life and various other insurance products to its Unimed beneficiaries and affiliates physicians.
dacadoo develops and operates the dacadoo digital health engagement platform which helps users to actively manage their health in an easy and fun way. It combines motivational techniques derived from behavioural science, with functions from online gaming and social networks that engage employees in holistic health, meaning: Your Body, Mind & Lifestyle. By combining its patented dacadoo Health Score with personalized health coaching from the AI-based coach, dacadoo achieves high levels of long-term user engagement and produces positive health outcomes.
Seguros Unimed partners with dacadoo to access its technology and functionalities via Application Programming Interface (API), so that Seguros Unimed can add dacadoo’s digital health services to its marketplace that will be offered via mobile applications to the Unimed beneficiaries and affiliated physicians in 2020.
Fabio Gastal, MD, PhD, Information, Innovation & New Business, Executive Director at Seguros Unimed, commented: “For us is very relevant to make this partnership with dacadoo because we know they are the gold standard in this matter and we need to offer only the best choice for our costumer”.
Peter Ohnemus, President & CEO of dacadoo, adds: “We are delighted that Seguros Unimed chose dacadoo as technology partner for Brazil. They have a very clear vision of how they want to develop and deliver their digital insurance services towards their client base, and we’re looking forward to support them in this important journey”.