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EV sales jump 93% in July, domestic automobile retail sales declined 4.31%

by AIP Online Bureau | Aug 8, 2025 | Data, Eco/Invest/Demography, Technology | 0 comments

“This momentum signals that India’s EV transition is steadily moving beyond early adopters into mainstream consumer and fleet markets,” FADA President CS Vigneshwar stated

New Delhi: Electric passenger vehicle retail sales jumped 93 per cent year-on-year in July, led by Tata Motors, the Federation of Automobile Dealers Associations (FADA) said on Friday.

Total electric passenger vehicle registrations rose to 15,528 units last month as compared with 8,037 units in the year-ago period, it said.

Tata Motors led the space with sales of 6,047 units, an increase of 19 per cent year-on-year, as compared to 5,100 units in July last year.

Electric two-wheeler space witnessed a drop of 4 per cent year-on-year to 1,02,973 units in July as compared to 1,07,655 units in the same month last year.

TVS Motor Company led the segment with registrations of 22,256 units, an increase of 13 per cent as against 19,655 units in July 2024.

Electric three-wheeler vertical witnessed a growth of 9 per cent year-on-year to 69,146 units as compared with 63,675 units in the same period last year.

Mahindra Group led the space with registrations of 9,766 units, a growth of 40 per cent year-on-year as against July 2024.

Electric commercial vehicle retail sales saw a jump of 52 per cent year-on-year to 1,244 units in July, with Tata Motors leading the segment with registration of 333 units.

“This momentum signals that India’s EV transition is steadily moving beyond early adopters into mainstream consumer and fleet markets,” FADA President CS Vigneshwar stated.

Consistent policy support, accessible financing, and rapid expansion of charging infrastructure will be pivotal in sustaining this growth through the festive season and beyond, he added.

Meanwhile, domestic automobile retail sales declined 4.31 per cent year-on-year in July amid drop in demand for passenger vehicles and two-wheelers, dealers’ body FADA said on Thursday.

Overall registrations dropped to 19,64,213 units last month, against 20,52,759 units in July 2024. The pullback largely stems from a high-base effect in July 2024, Federation of Automobile Dealers Associations (FADA) said in a statement.

Passenger vehicle sales declined marginally year-on-year to 3,28,613 units in July, as against 3,31,280 units in the same month last year. FADA noted that while auspicious delivery days, plus targeted schemes and rural marketing, drove hinterland volumes; urban demand stayed muted due to restrained customer sentiment.

With inventory levels steady at around 55 days, calibrated discounting, streamlined finance facilitation and intensified urban outreach will be crucial for sustaining festive-season growth, it added.

Two-wheeler registrations saw a decline of 6 per cent year-on-year to 13,55,504 units in July as crop-sowing activities and prolonged heavy rains dampened rural footfalls more sharply than urban demand. Dealers are nevertheless confident of a post-monsoon uptick, with several purchase decisions deferred to August ahead of the festive season — making strategic stock alignment and focused rural — urban engagement imperative for reviving momentum, FADA stated.

Commercial vehicle retail sales grew marginally to 76,439 units last month, as compared to 76,261 units in the year-ago period. The growth in the segment was led by the urban momentum, FADA said. Dealers cited new-model launches, aggressive marketing support, bulk institutional orders and timely stock availability as key drivers, alongside targeted schemes that bolstered school-bus volumes.

In contrast, rural haulage demand remained fragmented amid heavy rainfall, seasonal softness in cement, coal and construction logistics, and slower financier disbursements, prompting many buyers to defer purchases to the post-monsoon period, it added.

Tractor registrations saw a robust sales growth of 10.96 per cent year-on-year to 88,722 units in July. The timely release of enhanced agricultural subsidies and favourable monsoon rains — together with strengthened rural liquidity — spurred a marked increase in purchase intent, FADA stated.

On business outlook, it added that from an agrarian demand perspective, the monsoon outlook through September appears broadly supportive. India is projected to receive normal to above-normal rainfall (around 106 per cent of the long-period average), which should bolster crop prospects and rural liquidity, albeit with heightened localized flood and landslide risks in select eastern, northeastern and peninsular pockets.

“However, external headwinds have emerged as the US administration’s imposition of an additional 25 per cent tariff on Indian exports has precipitated a 0.4 per cent dip in benchmark equity indices and a depreciation of the rupee, injecting volatility into financial markets,” FADA stated.

The resulting wealth erosion and import-cost pressures on exporters could erode consumer confidence, trigger a precautionary rise in household savings and exert downward pressure on discretionary spending — including on vehicles — over the near-term, it added.

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