New Delhi:

Max Life Insurance Company today announced its official partnership with Royal Challengers Bangalore (RCB) for the upcoming Indian Premier League (IPL)T20 season.

As part of the partnership, Max Life will be the official life insurance partner of the Royal ChallengersBangalore (RCB) team for the second consecutive year. In addition to being the team’s official life insurance partner, Max Life is also among the apparel partners for RCB for the 13th edition of Indian Premier League T20.

Prashant Tripathy, Managing Director & CEO, Max Life,“ We are happy to partner with Royal Challengers Bangalore for the second consecutive year as their official life insurance partner.Through the means of our partnership, we aim to reachout tothe team’s diverse and dynamic youth audience base with the message ofsound financial protection. With this partnership, we hope to encourage the youth to consider life insurance and most importantly term insuranceto embrace the most comprehensiveform of financial protectionagainst life’s uncertainties.”