by AIP Online Bureau | Sep 3, 2025 | Data, Eco/Invest/Demography, Life
Key insights revealed by a study initiated by Insurance Awareness Committee (IAC-Life) in collaboration with IMRB Kantar • 100% awareness of life insurance among respondents • 70% of non-policyholders intend to invest in life insurance within the next 3–6 months • 63%...
by AIP Online Bureau | Jun 26, 2025 | Articles, Eco/Invest/Demography, Life
-Rural India’s Protection Quotient rises to 16, up from 12 in IPQ 5.0 – but urban-rural gap stands at 32 points,-Life insurance ownership remains significantly lower, despite awareness gains,-Rural women lag rural men in all protection indices – Protection Quotient at...
by AIP Online Bureau | May 5, 2025 | Articles, Eco/Invest/Demography, Life
Prashant Tripathy, CEO and managing director, Axis Max Life Insurance said, “This year’s record Protection Quotient, alongside all-time high life insurance ownership, reflects a decisive shift in consumer priorities — from cost sensitivity to genuine protection needs....
by AIP Online Bureau | Jan 16, 2025 | Data, Eco/Invest/Demography, Technology
“The widespread acceptance and enthusiasm surrounding AI should encourage digital companies to introduce more next-generation AI features in India,” Biswapriya Bhattacharya, Director, B2B and Technology, Kantar Insights–South Asia, said New Delhi: Driven...
by AIP Online Bureau | May 30, 2024 | Articles, Eco/Invest/Demography, Life, Wealth Management/ Philanthropy
With a population estimated to be around 135 million people, or around 10% of India’s 1.4 billion population, the LGBTQIA+ community represents a significant segment whose financial preferences and challenges cannot be overlooked The flagship study of Max Life...