In case of any violation, an immediate corrective action will be taken, said Ashwini Vaishnaw,Union Minister for Railways
New Delhi: Indian Railways has said advertisements on alcohol, tobacco and accident insurance that are objectionable in the eyes of law are prohibited for being displayed in all its properties.
In case of any violation, an immediate corrective action will be taken, said Ashwini Vaishnaw, the Union Minister for Railways, Information & Broadcasting and Electronics & Information Technology, in a reply to a question in Rajya Sabha on Friday.
Under the Out-of-Home (OOH) advertising policy, Indain Railways provide opportunities for advertising in circulating areas of stations. Rail Display Network (RDN) policy enables digital advertising through screens and display systems in stations and circulating areas.
In addition, mobile assets such as trains and coaches (both inside and outside) have been leveraged for branding and advertising under extant guidelines.
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The following advertisements are not permitted for display inside/outside trains:
-Advertisements of alcoholic drinks.
-Advertisements against background scenes which are erotic in character.
-Competitive advertisements from other modes of transport.
-Advertisement from private Insurance companies offering policies against railway accidents.
-Advertisements of cigarettes, bidis and other tobacco products.