ICICI Pru Life Insurance launches women specific critical illnesses cover

ICICI Prudential Life Insurance has launched ‘ICICI Pru Wish’, a first-of-its-kind health product, in the life insurance industry, catering to women specific critical illnesses and surgeries. Developed in collaboration with Reinsurance Group of America (RGA), it offers an instant payout of up to 100% of the health cover amount on diagnosis of critical illnesses like breast, cervical, uterine cancers and heart ailments.Unlike e standard plans, where the payouts are in the form of reimbursements, this product offers a fixed lump sum on diagnosis, providing flexibility to customers.